• By Staci Saeger, NAI Summit

Office Marketing 101

Establishing a strategic marketing plan for your available office locations is key to success. Are you covering all your bases? Each marketing plan should include multidimensional approaches ranging from traditional marketing strategies to digital to ensure the highest level of exposure. Read more below on different strategies and outlets you can use to help you promote your office listings to get deals done faster. 1. Upload to Listing Platforms In a sea of listing platforms, it can be difficult to upload your listings to every single one of them. The top listing platforms we use at NAI Summit include CoStar, Loopnet, Realnex, Crexi, CCIM, and MLS. Many of these websites then automatically send your listing information to additional websites on your behalf including OfficeSpace.com, 42Floors, and more. Additionally, a few of these sites, such as Loopnet, Realnex, and Crexi, also offer a property specific webpage that can be shared with your contacts or on your social media.



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