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  • Writer's pictureMAREJ

Meet Alison Tulio, Esq.: A profile in gratitude and attitude

Thriving Over 50

What is your most notable project, deal or transaction?

No question it’s the one I’m doing now. Starting and building Incenter Tax Solutions is the most ambitious undertaking of my career.

Who or what has been the strongest influence in your career?

My parents. From very early on, they taught me that nothing in life is handed to you. You have to set your goals and then work very hard to achieve them.

What impact has social media/networking had on your career?

In professional services, relationships mean everything. When I was a practicing real estate attorney and now in my role at Incenter, networking continues to be a critical component of our success. Social media makes it easier than ever to network and grow our community of clients and partners.

Tell us how and when you began your career in the profession you are in, about your current position and why you chose the field/position you are in today.

I was admitted to the New Jersey and Pennsylvania bars in 2000. I started my career doing general litigation and eventually got into real estate. I have a passion for real estate because it’s such an emotional investment for people. I took this one step further by focusing on helping homeowners reduce their property taxes; often saving them thousands of dollars. As you can imagine, these are truly some of the happiest clients I have had in my 22 years of practice. No matter how many appeals we win, the smiles on their faces when I give them the news never, ever get old.

What were some of your early goals and did anything happen to change them?

One of my goals was to build a company from the ground up. I was extremely fortunate to be able to build and grow my own business handling tax appeals locally in New Jersey and Pennsylvania. That goal hasn’t changed with Incenter Tax Solutions. But now I get to do the same thing on a much bigger scale. It’s incredibly exciting.

What is your greatest professional accomplishment?

We’re still new and a long, long way from any finish line, but I don’t doubt that my greatest professional accomplishment will be Incenter Tax Solutions. Incenter President Bruno Pasceri offered me an opportunity I couldn’t refuse which was to establish, develop and take this business nationally. I am forever grateful to him for allowing me to build Incenter Tax Solutions and do what I love to do: help people save money.

What unique qualities or personality do you feel make you most successful in your profession?

I feel like I’m a great fit for this job because I follow the Incenter culture which is attitude is everything! I have tried to build a positive culture at Incenter Tax Solutions by creating a team approach. Everyone’s opinions and ideas are important and are what have enabled us to be so successful. As a mother of two teenagers, I also understand we all have families and outside lives. I promote a strong work/life balance and believe in allowing people to work independently. Employees respect and appreciate that and in return are motivated to go the extra mile on behalf of the company and our clients.

What challenges or obstacles do you feel you needed to overcome to become as successful as you are today?

Honestly, my worst fear was public speaking. I have stepped out of my comfort zone as a result of having to sell my company and our services. By doing so, I have conquered this fear and now have a passion and enthusiasm for sharing what Incenter Tax Solutions has to offer to professionals in the industry.

Who do you feel was most influential in your life when choosing this profession?

Me! I have an undergraduate degree in Health Administration. I worked in that industry for four years and had reached the ceiling. I was bored and unchallenged.

I wanted something better for myself and that’s when I decided to go to law school.

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